When eyewear becomes a statement.
When eyewear becomes a statement.
This summer is making environmental headlines: record-breaking heatwaves, more intense solar radiation, earthquakes and an exceptionally long series of wildfires across Europe. What we are currently experiencing is part of a global shift in the climate that is reshaping continents, oceans and entire ecosystems. This makes it all the more important not to cause further damage—for example, through plastic waste that, instead of being properly disposed of, ends up in the sea by the thousands of tonnes.
For our brand, which works with 100% recycled ocean plastic, climate change is not an abstract trend but a tangible reality. Every pair of planctons glasses is made from a material that reminds us of the troubling consequences of our oversaturated throwaway society. Climate change, pollution and overfishing are threatening an ever-growing number of animal species worldwide.
David Hettich’s fascinating view of the oceans
The oceans form the largest ecosystem on our planet. In his photographs, David Hettich reveals just how delicate this balance is. Few others are able to show so powerfully that the oceans are not only beautiful, but also highly vulnerable. His images make it clear that sustainability is not simply a feel-good label, but one of the most pressing issues of our time: How much longer are we willing to stand by before taking action?
Eyewear named after glaciers—a statement for clean water
Our planctons glasses named after glaciers bring this awareness directly into view. The current Zaport, Unteraar, Turtmann, Silvretta, Plattalva and Morteratsch models make a bold fashion statement while also conveying a clear message: Everything is connected, everything is changing, and we can decide whether we want to be part of the problem or part of the solution. When your eyewear becomes an expression of your values, conviction and commitment take on an entirely new perspective.